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2024: Reflecting on a Dynamic Year in Global Supply Chains

As 2024 comes to an end, we look back at a year filled with extraordinary events that shaped the global supply chain landscape. From geopolitical challenges to shifts in logistics trends, the past year has underscored the importance of resilience, adaptability, and innovation in our industry.

Here are just a few of the major supply chain developments we covered and that defined 2024:

Houthi attacks in the Red Sea: The crisis continues, forcing vessels to divert around the southern tip of Africa, creating new delays and challenges for global trade.

Global RoRo capacity shortages: The shipping of automobiles was heavily impacted as carriers grappled with fleet reductions from the pandemic.

Labour unrest: Strikes surged 42% year-over-year, including a six-week standstill at the Ports of Los Angeles and Long Beach.

Port of Baltimore closure: The collision and collapse of the Francis Scott Key Bridge caused a three-month disruption.

eCommerce growth: Air freight demand soared on Asia-North America lanes as online shopping reached new heights.

ILA strike: A three-day US East Coast dockworker strike in October highlighted ongoing tensions over automation, with another strike looming in January 2025.

Global reefer shortages: The demand for refrigerated containers remains unmet, impacting perishable goods transport.

Political shifts: The re-election of Donald Trump signals potential changes in trade policies, with protectionism and tariffs on the horizon.

Shipping alliances: New alliances reshaped container shipping routes, including Maersk’s departure from Felixstowe.

Metro’s Highlights

2024 was also a year of achievements for Metro Shipping:

Air Freight Business of the Year: We were proud to receive this accolade at the Logistics UK Awards.

Road freight expansion: Our growing road freight division continues to support our clients’ evolving needs.

Publishing sector portfolio launch: We introduced tailored logistics solutions for the publishing industry.

Great Place to Work: Metro was officially accredited, reflecting our commitment to a positive and empowering workplace culture.

As we get ready to step into 2025, we are prepared to face challenges head-on, supporting our customers with expert insights, seamless operations, and innovative solutions.

Thank you for your trust and partnership in 2024.

Wishing you a wonderful holiday season and a successful year ahead.

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Air freight situation and outlook for 2025

Global air freight market continues to experience robust growth, driven by eCommerce and the peak season, but faces capacity constraints due to reduced belly cargo capacity and a limited supply of wide-body freighters, particularly on key trade routes.

Demand rose 10% year on year in November, marking the 13th consecutive month of double-digit growth. However, capacity has only increased by 2%, pushing the cargo load factor to its highest level in over 30 months at 63%, with average spot rates 22% up year-on-year.

Regional performance
Europe: Transatlantic rates have risen due to capacity cuts in freighter and belly cargo availability, coinciding with the winter season. European imports from the Middle East remain strong, driven by sea-air volumes and Red Sea disruptions.

Asia: Air freight demand is set for double-digit growth in key lanes, particularly between North Asia and Europe, despite elevated rates and tight capacity. The anticipated cargo rush to avoid new US tariffs has not yet materialised, but demand remains buoyant.

Americas: The US is grappling with capacity challenges stemming from South America congestion and redirected EU-to-AML routes. Port strikes in Canada have slightly increased air freight demand, adding further pressure to regional supply chains.

Outlook for 2025
Global air cargo volumes are projected to rise by 5.8% year on year in 2025, reaching 72.5 million tonnes. This growth will be supported by booming eCommerce originating in Asia, although any changes by the U.S. to the current ‘de minimis’ thresholds, could have a profound impact.

Geopolitical uncertainty will continue to play a significant role in shaping air freight dynamics. The Red Sea crisis is expected to persist, influencing routing decisions and costs. Potential tariff changes in the United States could impact trade volumes, though benefits from deregulation under a business-friendly administration may offset some of the negative effects.

Rates and capacity
Air freight rates are likely to remain elevated if demand continues to outpace capacity. Airlines are responding with rate increases and expanding dedicated services to key regions. For example, Air China has announced rate adjustments, reflecting confidence in the strength of the market.

Global available cargo tonne-kilometres (ACTKs) are expected to grow gradually, though at a decelerating rate. Capacity expansion remains constrained by limited availability of freighters and reduced belly cargo options on key routes.

The air freight market is poised for continued growth in 2025, bolstered by strong demand from eCommerce and evolving trade dynamics, while challenges such as capacity constraints and geopolitical uncertainties remain.

For urgent and sensitive shipments, Metro offers tailored airfreight, charter, and sea/air solutions. With block space agreements (BSA) and capacity purchase agreements (CPA), we guarantee space and competitive rates on the busiest routes.

Our Birmingham International Hub and partnerships with regional airports provide significant time and cost benefits, while our global network ensures agility in a dynamic market.

Whatever your cargo size, type, or deadline, we deliver the best rate and service combinations to meet your needs.

EMAIL Elliot Carlile, Operations Director, for insights and pricing today.

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Road freight market update and Metro review

The road freight market in the UK and Europe is grappling with structural cost challenges, evolving regulations, and capacity constraints, while Metro’s road freight division continues to expand, delivering innovative solutions and outperforming market trends.

In the UK and Europe, road freight rates have remained under pressure due to structural cost drivers. The market stabilised in Q3 as softer short-term demand provided some relief. However, higher costs associated with fuel, tyres, insurance, and maintenance are sustaining elevated freight prices.

New truck registrations in Europe have fallen by 7.5% year-to-date, limiting capacity growth. As a result, many carriers are extending vehicle lifespans, with the average truck age now at 14.2 years. This decline in fleet renewal, combined with new EU regulations banning non-compliant rubber imports by year-end, has further tightened capacity and increased costs.

The TEG Road Transport Index showed a slight month-on-month decline but remains 4.4 points higher than the same period last year. Similarly, the haulage price index rose marginally in November but has seen a 10.4-point increase year-on-year.

Consumer demand around Black Friday offered a brief boost to the sector, with UK retail destinations seeing an 11% rise in footfall compared to the previous Friday. However, this temporary spike is unlikely to offset the ongoing challenges posed by inflationary pressures and volatile diesel prices, which continue to drive rates higher.

Metro’s road freight performance
Metro has made significant strides in its road freight division, upgrading its groupage services to France and Germany to deliver greater speed, efficiency, and customer satisfaction. These enhanced services ensure regular, reliable departures and seamless distribution throughout key regions.

France: Metro’s groupage services remain a standout feature, offering efficient, dependable shipping across the country.

Germany: Metro has expanded its presence, particularly in the Ruhr area, a vital industrial hub. Frequent departures ensure swift distribution through a trusted partner network.

Metro’s commitment to excellence extends beyond speed and cost. By prioritising communication, reliability, and trust, the company has built a reputation for hassle-free European shipping. Features such as GPS-tracked vehicles, dedicated routes, and door-to-door solutions ensure customers benefit from transparency and timely updates throughout the process.

Metro’s growth and outlook for 2025
The road freight division has seen exceptional growth, outpacing the market. While many competitors have experienced flat volumes, Metro has achieved over 50% year-on-year expansion, with a 60% increase in team size in the last year alone. The division is projected to grow by a further third in 2025, targeting an additional 40% volume increase.

Key priorities for 2025 include:
New groupage services: Recently launched lanes to the Netherlands, Poland, and Iberia are expected to play a significant role in Metro’s growth strategy.

French and German services: Continued development of these high-demand routes will remain a focus, with plans to enhance service frequency and efficiency.

Pan-European LTL and FTL services: The bulk of Metro’s volume is expected to come from its less-than-truckload (LTL) and full-truckload (FTL) offerings, supporting both inbound and outbound trade across Europe.

The road freight market faces continued pressure from rising costs and capacity constraints, but Metro’s proactive approach and investment in innovative solutions position it as a leader in the sector. By prioritising customer satisfaction and expanding its services, Metro is set to maintain its strong growth trajectory in 2025, even as the broader market navigates challenging conditions.

To explore the potential and benefits of our road freight services EMAIL Richard Gibbs to begin a conversation.

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The potential impact of the new US administration on global trade

As the United States, and the world, braces for potential shifts in trade policy, new tariff proposals and ongoing supply chain challenges are reshaping the global logistics landscape.

President-Elect Trump’s threatened trade tariffs, along with geopolitical and operational pressures, are driving significant changes in import patterns, freight rates, and supply chain strategies.

Protectionist policies
President Trump’s first administration was marked by aggressive trade policies, and his second term is marked by a resurgence of tariff-based strategies targeting China and other major trading partners. Proposed tariffs include a universal rate of 10-20% on all imports to the US, with an additional 60-100% on imports from China, together with another 10% above any additional tariffs, on all products, until the supply of the illegal drug fentanyl ceases. 

These measures could significantly raise consumer costs for goods such as apparel, toys, furniture, and household appliances. In 2023, tariffs on Chinese apparel cost U.S. companies and consumers $1.3 billion, with forecasts estimating that consumers would pay between $13.9 billion and $24 billion more annually due to the proposed tariffs.

Additional tariffs could reduce trans-Pacific shipping volumes, while supply chains may diversify further to Southeast Asia, India, and Latin America. These shifts would alter global shipping patterns and potentially lower container shipping demand from Asia.

Surge in imports ahead of tariffs
The prospect of new tariffs is expected to accelerate import activity, as businesses aim to pre-empt the potential cost increases by expediting shipments, placing substantial demand on vessel space. This surge, if realised, would exacerbate pressures on an already strained logistics infrastructure, particularly during peak seasons.

Volatility in sea freight rates
Tariff-driven demand spikes are poised to push freight rates higher, especially on trans-Pacific routes. Companies, wary of increasing costs, are likely to explore alternative sourcing locations outside China, though this has been complicated further as the US president-elect said he would sign an executive order imposing a 25% tariff on all goods coming from Mexico and Canada, after being inaugurated on 20 January 2025. The impending early Chinese lunar new year in late January 2025 further compounds the uncertainty, as shippers rush to secure capacity.

Heightened supply chain challenges
Labour disputes continue to threaten North American supply chains, with the potential for an International Longshoremen’s Association (ILA) strike if negotiations do not conclude positively by January 2025. Concurrently, recent lockouts at Montreal and Vancouver ports have disrupted trade flows, with ripple effects expected at other ports, including Halifax.

A second Trump administration may prioritise renegotiating or withdrawing from international trade agreements to favour US interests, including potential revisions to WTO agreements. Such moves could disrupt North American trade flows and create further uncertainty for global shipping stakeholders. Additionally, heightened geopolitical tensions could impact critical maritime routes and alliances, particularly in the South China Sea.

The combination of tariff uncertainties, labour disputes, and shifting sourcing strategies signals a challenging period for global trade. Rising costs and operational complexities could challenge shipping in the long term, with broader implications for economic stability.

As the situation in the United States develops we will continue to provide regular updates, but if you have any concerns or questions about how these events might impact your shipments, please reach out to us.

EMAIL Chief Commercial Officer, Andy Smith today to learn how we can safeguard your supply chain during challenging periods.